Beau
Elliott's
Portfolio

At EchoStar, I worked as an SEO/AEO Content Manager where I led the development of brand storytelling narratives that connected with both customers and search engines. I collaborated with cross-functional teams to craft content strategies that highlighted EchoStar’s innovation in the satellite and communications industry, while also ensuring our messaging was consistent and engaging across digital platforms. My role required balancing creativity with technical optimization, making sure every piece of content both resonated with audiences and aligned with business objectives.

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In addition to content creation, I focused heavily on optimization strategies that improved EchoStar's search visibility. This included structuring website content for both SEO and Answer Engine Optimization (AEO), aligning with how users search through Google, AI-driven platforms, and voice assistants. By implementing keyword research, metadata best practices, and schema markup, I was able to enhance the site’s authority and discoverability. My efforts helped strengthen EchoStar’s digital presence, positioning the brand as a credible leader in its field while driving measurable organic growth.

As a Content Marketer at Fruition Marketing, I’ve had the opportunity to craft strategic, high-impact website copy for clients across the healthcare and SaaS industries. One standout project included working with Southcoast Health, where I helped lead the rewrite of their website content for a new site launch.

My focus was on creating clear, patient-centered messaging while aligning with SEO best practices to improve organic visibility. Through careful research on their target audience , I contributed to a streamlined, optimized site experience designed to engage users and support Southcoast’s mission in online healthcare.

Visit Spokane is Eastern Washington's largest travel site. Over the last 4 years, I have helped them grow organic traffic through SEO optimization, content strategy, site structure and data analysis. Since the start of my partnership with the organization, organic traffic is up over 35%. 

Som Sleep is a supplement brand focused on providing healthier alternatives for sleep optimization. I partnered with the team to revamp their digital customer experience by developing landing page copy and content strategies that highlighted the brand’s commitment to wellness. My approach blended persuasive storytelling with clear, customer-centric messaging, ensuring the brand’s voice felt both credible and approachable.

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Through this work, I helped position Som Sleep as more than just a supplement—it became a trusted guide for better rest and recovery. By refining narratives around product benefits and customer lifestyles, I crafted content that built trust, drove engagement, and aligned with the brand’s larger mission of making healthier sleep solutions accessible. This project showcased my ability to combine copywriting, storytelling, and strategic thinking to elevate a brand’s online presence and connect authentically with its audience.

SurvivorRx is a supplement brand focused on providing safe supplement options for cancer survivors. I assisted the organization with their upcoming brand launch, focusing my talents on customer journey within the ecommerce website. 

Dilyse Diaz is a TV personality and online course provider. I he;ped the organization create digital course materials, drive sales through content strategy and increase organic growth. Over 4 years, I helped the company increase conversion rates by 80% on inbound traffic.